One of the biggest social challenges faced by young Australians today is cyber-bullying.
Ravel was engaged by Queensland's Department of Education to develop a short series of animated videos designed to create awareness of cyber-bullying in schools, how students are impacted from these experiences, proactive steps they can take, and what support services are available to them.
Students were involved in the development phase and were invaluable in forming the videos' narrative. This included the development of two distinct animation styles. Primary School-focused videos feature vibrant, colourful visuals, whereas Secondary School-focused videos employed a grittier, somber style.
The team at Ravel hope these videos help young Australians more effectively deal with the devastating effects of cyber-bullying, and promote kindness online amongst schoolchildren.
If you, or a loved one is experiencing cyber-bullying, please visit esafety.gov.au