RAVEL partnered with Map Creative to produce the “Proud City” campaign for the City of Logan, repositioning the city through an authentic and cinematic articulation of its brand identity. The 5-day production delivered a suite of motion and still assets across digital, outdoor, transit, and large-format placements.
Filmed on location throughout Logan, the project embraced the city’s rich cultural diversity and distinctive landscapes, capturing vibrant, community-driven storytelling. All production and post-production were executed by RAVEL’s in-house team, ensuring a cohesive creative vision from shoot through to final delivery.