The Star Casino Gold Coast is an evolving precinct featuring luxury accommodation, restaurants, bars, and entertainment. We created a comprehensive library of premium photography and motion assets for campaigns across platforms, including the ‘Where the GC __’ campaign and content for new venues.
Photography was led by our Producer/Photographer Whitney Innes-Hill, with camera and lighting support from our team. Collaborating with The Star’s marketing professionals and partners also played a key role in the project. We worked closely with Peta Murray and her team, as well as Jenni Sellan for wardrobe styling on the campaign shoot with Creative Outpost, and Jennifer Holt and Tania Travers for hair and makeup.
From new venues and facilities to standout dining experiences like Kiyomi, we've captured the moments that bring The Star’s story to life. Our team is proud to help shape the visual identity of such an iconic destination.
